If you have a website that is focused round a niche topic or market, ie you don’t have too much competition, it can be fairly straightforward to get yourself listed very high in the search engines for your relevant keywords and phrases.
Follow the guidelines below for some basic on-site and off-site SEO tips for.
On-Site Tips
Read my post on how to code a page for SEO
Domain name ( www.mydomain.com )
If you have not yet registered your domain name try and find a name that will include your major keyword, keep it fairly short though. If your market is only in a particular country try to get your domain name with the countries domain extension, for example .co.uk for the UK or .es for Spain.
Hosting your site
If your niche market is based in a certain country, go with a reliable hosting company in that country.
Page file name ( www.mydomain.com/filename.html )
When creating the pages on your website put the main keyword for the page in the filename.
Page title tag
Your page title tag should not be more than 70 characters in length and have your main keyword or phrase at the beginning. For example
<title>My keywords – My website title</title>
Page heading ( <h1></h1> )
Try to place the <h1> tag on your page as near as possible to the top in the page code. Include the main keyword / key phrase in the <h1> tag as well.
Keep any css and javascript in external files this will keep your code clean and lean.
Off-Site Tips
So you have created your website and hosted it with a good, reliable hosting company.
Now you need people to come and visit your site !
Creating good quality back links to your site will quickly push your site to the top for your niche keywords :
Social media
You can get your first links from social media sites, this will allow the search engines to find you and index your site. The search engines spider the social media websites regularly and will follow the links you create back to your site. Doing this also gives you the opportunity to spread the word about your site to a community of people.
Mixx.com
This is a good and currant Social Media site to start on, create a profile at www.mixx.com and submit news links. These news links are then posted on mixx.com and the search engines will follow them to your site. You can also edit your profile on mixx and create another link back to your site.
There are lots of other sites out there that function in a similar way to mixx. Here is a list of a few of them that I find to be useful;
- digg.com
- misterwong.com
- reddit.com
- propeller.com
Social bookmarking
The Social bookmarking sites are also very good for getting back links to your site and again, for spreading the word about you new site throughout the vast online social network. Some of the best bookmarking sites I have found are listed below;
- stumbleupon.com
- folkd.com
- delicio.us
- buzzflash.net
By following these basic tips you should be able to get your site ranked highly for your niche keywords. In my next article I will talk about blogging for SEO and how this can rocket your site to the top !
Want some help or advise? post a comment below.
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